Who are you (company) and how long have you been around?
swabr.com was founded 2011 in Berlin, Germany.
What does your product do?
swabr.com is the leading social network for small and medium sized businesses in Germany. Our service is an easy, secure and free to use enterprise social network for companies, organizations, schools and universities.
We aim to make daily communication as easy and intuitive as possible. That´s why swabr.com is ready to start: No installation, no setup, no fees required.
With swabr.com users can improve their information flow, stay always up to date and find business information much faster. Users can reduce their email traffic (up to 70 percent), because messages at a central location are replacing the sending of many emails.
Companies can build, grow and use their own valuable and constantly growing knowledge base and easily record your work processes.
In addition, our users can improve their team collaboration, they can easily work together as a team - from anywhere in the world.
Users can easily connect with colleagues, partners or even external suppliers in own, closed and private networks. Corporate networks are restricted to employees with a verified corporate email address. Users can read, post and reply to messages and share documents with your colleagues online in real-time.
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What makes you unique in this industry that I am not able to get with other vendors?
swabr.com provides a very high level of privacy, including encrypted data transmission, an external data protection officer and a solely used data server in Germany. All US-based service providers have to deal with a lack in privacy due to the surveillance by US governmental agencies. But when it comes to secure corporate communication users have to decide if they want to have a secure solution for their company. And for those users we provide a secure enterprise social network.
With swabr.com users save valuable work time due to 70 percent less email traffic (no cc: & bcc: flood). Our service can be quick-started in less than 60 seconds. No proprietary hardware is needed and no operating costs or expensive software licenses will accrue. Our customers experience a huge time saving through an effective communication organization, knowledge of former employees retain and coworkers stay topic focusing by social pressure. In addition, Spam is no longer possible.
swabr.com is intuitive, comprehensible, powerful and combines all benefits of communication.
Who are your 3 main competitors?
There some other enterprise vendors in the market, but all those have in common, that they are not based in Germany and didn´t stick to the high level of data protection. No other enterprise service provides data transmission via German file servers.
Which are your existing customers?
More than 2,500 companies from 100 countries worldwide trust swabr.com. Our customers include startups, small and medium sized businesses, single departments from bigger companies, schools and universities, governmental agencies and non-profit organizations.
Is it possible to customize the environment?
We will provide different types of customization for swabr.com very soon.
What do you bring to the table in terms of top benefits versus us simply implementing it ourselves?
We have many years of experience in developing real-time communication software with proven business value. swabr.com increases the productivity for the whole enterprise. Our customers experience a significant cost reduction, an increased productivity and security.
Are there any differences between hosted and on-premise versions of the software?
We believe in the power and flexibility of Software-as-a-Service and we currently provide a hosted version of swabr.com. There might be an on-premise version with the same functionality in the future.
Who owns the data we’ll share on the platform, you or us?
Our customers own their data. The data contained in the platform at all times remains the responsibility as well as the property of the company licensing the system.
Can we monitor and track usage?
Usage can be tracked and monitored through our premium version (coming soon).
How can I get my data out at the end of our relationship?
We will provide a platform neutral data export option over the next time.
What are your best practice approaches to gaining adoption of your product?
We have figured out 7 steps to get a team on swabr.com and to gain enterprise adoption.
1. Ban internal email: In one week communication will be more structured, work more transparent and users will no longer receive annoying cc and bcc emails.
2. Add content: Enterprise social networking is about getting work done, not just talking about it. Add important content for your team – give them a good reason to come back to the network.
3. Locate the champions: Everyone can set up the work tool for his/her team, no IT required. Spot the person most passionate about structure and workflows and help him/her become a super user.
4. Support existing workflows: A new work tool doesn’t (necessarily) mean users need to change what people do, but rather how they do it. So start with what coworker already knows by recreating your current workflows.
5. Clarify your intentions: swabr.com can be used for many things and use cases, so share motivation for using it with your team to help them understand the benefits. For example, post a personalized welcome message in your network.
6. Start conversations: What’s the first thing you’d like your team to do? Why not start a new conversation or add contact information to your profile? Communicating this will create focus and activate the team right off the bat.
7. Make it fun: Use the power to add some fun to everyday work. Share some cool links in your network that will make your team smile.
Which languages does your product support?
swabr.com is available in English and German. More languages will follow soon.
What kind of support can we expect from you after implementing your product in our organization?
We provide many useful tips on our blog and published many free whitepapers to help all of our users implementing swabr.com in their organization. For our customers we offer basic and professional support.
Do you have a community of customers that we can participate in to share experiences and approaches?
We do have very active community on Facebook, Twitter and Google+.
What is the model for upgrades and releases?
swabr.com will constantly improved.
What is your pricing model?
We offer a forever free version at swabr.com for everybody who wants to try a new way of communication without any obligation.
Our additional premium version offers the full control over company data, advanced administration tools, more space and more networks. Premium user will own their data and their network.
Who should our readers get in touch with for more information?
We love to communicate with you via this way.